Branding My Etsy Store

I’m knitting up some product and field testing it while also reading all I can about how to brand my ETSY store.   

I think branding is all about having a cohesive look.  I’m going for that as I think about my logo and business cards and packaging.  I think it’s part of pricing too.  If I have 2 or 3 very similar items they should have similar prices.  Yet I’d like to sell a variety of items.  So I’m trying to work variety into the shop and retain cohesion.

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